The grupo Confectioanry Holding recognized as a Benchmark Company in the Food Industry during the European Supply Chain Logistic Summit held last June http://www.sclsummit.com on the occasion of the Supply Chain Strategy we are performing: the consumer is the central point and the whole supply chain is aligned and integrated around this idea, starting from the origin (Raw Materials) in order to respond quickly and effectively to the new consumption habits.
We also took part in the Aeccoc Congress, where we took a step forward pointing out the importance of this strategy into a very seasonal and intense promotion sector.
Andrés Cortijos (Deputy Director General & Value Chain Director) was interviewed by different national and international media analyzing our model of Value Chain Management.
http://issuu.com/supplychaindigital/docs/confectionary_holdings_brochure_-_n?e=12457835/9841780 .
